PUTRI, Nirmala Gunawan; SUTOPO, Paramita; MAHFUDZ, Mahfudz. Digital Loyalty: How Great Experiences Build Strong Brands. Integra Business Review, Yogyakarta, ID, v. 3, n. 1, p. 51–59, 2025. DOI: 10.63208/21014-575. Disponível em: https://iacs.co.id/ibr/article/view/575. Acesso em: 19 sep. 2026.